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Design Overview
Starting or revamping a website for your business can be quite a daunting task. Let us take you on a tour of how to successfully get your product online!

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Design Overview - Theme Structure

Having ascertain our website's focus, we explore possible site structuring ideas within our theme. To further emphasis the previous theme conception example, we can take a look at a typical directory structure.

When it comes time to list our site with a directory, we need to place it in the most appropriate category. Starting from the top of the directory, we navigate through the directory tree like this:

TOP > SUB CATEGORY > SUB CATEGORY > SUB CATEGORY

We logically enough want to place our site in the appropriate category. You should be able to see now, how directories structure through logical placing of subjects and topics. The purpose and the theme combined is what our site is advertising and we are naturally enough targeting people who are seeking related information on the theme we have to offer.

With a focused theme of our website, we neatly address the wants and needs of our target audience. When you address 'content issues' , you'll want to generate pages with loads of valuable information as they will act as doors into our website. You'll need to organize our web site by keeping on-topic, something that can become quite difficult as your website evolves.

Taking a hypothetical domain name of "playingoutside.com" (using our most important keywords), we could typically structure our site with pages like this:

  • http://www.playingoutside.com/swings.html
  • http://www.playingoutside.com/slide.html
  • http://www.playingoutside.com/sandbox.html
  • http://www.playingoutside.com/picnic_tables.html
  • http://www.playingoutside.com/walking_trails.html
  • http://www.playingoutside.com/...

By naming our pages logically (e.g. "swings.html") we can instantly tell what the sub-theme is about. This will help keep us focused and bodes well for good search engine indexing and ranking. A correctly themed structure will help you maintain clear architecture between the different areas of your site.

 

 

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